In 2022 I joined the Digital Assist value stream in Backbase. Digital Assist is one of many different groups inside Backbase who work on separate but also integrally connected journeys.

Digital Assist focuses on bank and credit union employees and re-architecting their experience to empower them to support their customers in the fastest and easiest ways possible. By designing and testing various back office journeys to support and enhance a CSR (Customer Support Representative) with 1-2-1 features with their customers to solve any enquiry.